One of my favorite apps on my Windows Phone at the moment would have to be InstaCam. (view in online marketplace)
Seen as the "only Instagram client for Windows Phone," the app allows you to browse around people's Instagram feeds, as well as create your own images with effects. The one brick wall to note is that Instagram doesn't allow third party uploads, so we're forced to upload to the social network of our choosing, the selection covering the major US ones (Twitter, Facebook), plus others.
Now, the weakness of this application, if nothing else, is loose design.
Primary UI
When you open the app, the first thing you see is a panoramic control, giving you the ability to look through your feed, browse favorites, and do a search.
In terms of the look and feel, I've gone through above and experimented with what some minor tweaks, as well as one major one, could do to the experience visually. Changes include:
-
Removing the background with the user's color scheme
-
Changing font used for app title, as well as making use of accent color
-
Adjusting the spacing for each element within a "feed" image
-
Adding an action list with the primary app functions
-
Removing search from the panorama
In terms of justifying these ideas, the removal of the background, plus use of the accent, would assist in making the app feel more like the user's own chosen experience phone-wide. Adjusting the spacing assists in adhering to the phone's default grid, making the app appear of higher quality as well as display content better. The action list seems a key feature, the idea of a user being able to slide left to easily get to option a nice advantage over an app bar in an already quite consumed screen, as well as removal of search stems from how, in part, apps aren't recommended to put too much content on a panorama control.
Photo UI
The next major UI present in this app is the Photo view, seen when you select any picture from any section of the application.
Presently three different pages, this part of the apps design is likely the most troublesome and in need of some assistance. As it stands currently, the app displays a fair amount of content, but does it sloppily, not adhering to the grid, as well as not adhering to the user's color choices or overall color scheme. Additionally, the user has to dive onto another page to view comments or likes, something which could be viewed more easily in a different way.
In going a different direction, what would be interesting to see here would be the use of a Pivot control, allowing a user to slide left and right between the view of the image with description, the people who have liked it, and the comments. What this would assist in is allowing the user to view the comments in a meaningful way, vs. in an overly cramp, hard to read form. The issue present with this concept, I'll admit, is that the way to favorite or comment would not be easily visible, only being viewable by clicking the button to expand the menu. This would be remedied by either keeping the app bar present and tightening the spacing slightly, or simply accepting that the user will need to scroll some to view content.
Profiles
The last major part of the UI in this app would be the Profile view.
Presently a mixture of pages and a Panorama, the issues here stem in alignment, as well as improper use of the Panorama control. The Panorama control should only be used once in an app, and that use should be out front, as the front page. When a situation calls for multiple pages of information, the best control that could likely be used would be a pivot. This situation would be a prime candidate for that, which I present in my concept.
Transforming the Profile view itself, as well as the photos of the user, the Pivot would also include the currently disconnected pages of followers and following. Taking a bit of liberal inspiration from Rowi, the profile page would be reordered to focus on the name of the person, as well as their bio, before diving into their follower / following / photos stats. Jumping to the Photos panel, the only real changes here to speak of would be the spacing corrections, otherwise the page workable.
Other Issues
In the latest updates we've seen a fair improvement for the actual gallery of effects, as well as the upload page, but there are a few issues here that need to be addressed.
Bullets vs Checkmarks On the uploads page, alignment once again matters (stick to left preferably) but the other situation here would be the use of bullets vs. checkmarks. In terms of general practice, it's best to use bullets when you are only able to select one option, but checkmarks when you are able to make multiple ones. Additionally, it would look close to the Metro style to remove the social networking icons.
Settings Across the App As it stands, the only way to access the social networking settings is after you've got to the upload page. It would be helpful of this was accessible app-wide by either the actions list I suggested earlier, or through something in the app bar on the main panorama.
About/News/? Pivots I'm a little confused on this part. How many Pivot controls do you presently have in this app? I think the number is two, but I'm not quite sure. Discovering these when needed works, but it's a little confusing why multiple ones exist, and why they need to exist.
Alignment There are more pages mentioned then I've gotten to, but a universal issue across the app where you haven't touched it would continue to be alignment. Check out Bil Simser's post about your app to get a more detailed account of what improvements could be done there.
In all, the finishing touches are what truly matter in making an app look amazing on Windows Phone. With some revisions, maybe a bit of exploration as well, InstaCam can become as good experience wise as it is functionally.